Google Text campaigns and Google Call campaigns are two different types of advertising campaigns available on the Google Ads platform. Google Text campaigns are designed to show ads with text and a link to your website when people search for specific keywords on Google. When someone searches for a keyword that is relevant to your …
Which Google Ads Campaign Is Better: Search or Call? Read More »
See step-by-step instructions for sharing access to Google Ads with consultants and other key external partners. Why Would You Share Access to Google Ads? As a Google Ads user, you may require assistance or advice from a consultant or agency. That consultant must have eyes on your account, either temporarily or permanently, in order to …
What is Keyword Research? Keyword research is the process of finding and analyzing words and phrases that people use when searching for information online. These words and phrases are known as keywords. The goal of keyword research is to identify keywords that are relevant to your business or website and that have a high search …
